|Full of Commercial Promise – New White Toner Printer with ‘RoI in the Box’
OKI Europe Ltd has unveiled the next-generation white toner graphic arts printer, full of commercial potential and specifically designed to enable a rapid response to today’s changing market demands, at their stand at FESPA 2017.
OKI’s Pro8432WT next generation A3 white toner printer, boasts the smallest footprint compact design without compromise, offering unrivalled functionality and specification where it counts. As well as performance, OKI has also reduced the real terms cost of white toner printing and included an incredible two additional white toner cartridges in the box, shipping with the equivalent of 13,000 white pages! The Pro8432WT is supplied with enough toner as standard to easily make the profit to cover the capital costs, providing a compelling ‘RoI’ opportunity, ideal for print houses, graphic arts organisations and other businesses serious about high-quality decoration on everything from garments to trophies and signs. The Pro8432WT is big on quality with fantastic white opacity and designed to print on all relevant transfer media.
“The Pro8432WT is designed to fit any print shop or design studio where space is at a premium, as a fast-turnaround, short run alternative to silk screen and other decorative methods. Thanks to its fast and easy set-up, it also provides an accelerated route to new revenue streams for high street print shops and businesses or organisations majoring in light production printing,” explains Lee Webster, General Manager, Product Marketing, OKI Europe Ltd.
Printing with white toner, the Pro8432WT can produce full colour transfers which are already weeded and ready to decorate substrates of any colour. Self-weeding capability removes the time-consuming, multi-step processes previously required when decorating coloured garments and products with traditional methods. Manufactured to be compatible with all the major transfer media brands the Pro8432WT offers access to new, high-value revenue streams. Combined with the flexibility of the latest low temperature transfer media to decorate virtually any substrate from cotton and man-made synthetic fabrics, to metal, glass, acrylic and even wood! With new light single step transfer media the strong opacity of white toner permits lighter colour garment decoration in a single step process for superfast, cost effective production. The innovative transfer system is fast, easy and set up costs are substantially lower than other digital printing techniques such as direct-to-garment, and overcomes the limitations of sublimation white only polyester blank decoration.
The Pro8432WT design is optimised for transfer media printing using speciality fuser and toner technology which deliver strong white opacity and vivid colours which last in the wash.
“The Pro8432WT excels at answering many of the challenges facing today’s industry, delivering innovation, significant ROI and real versatility in a small-footprint device,” added Webster.